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Defending Product-Market Fit
when AI rewrites
the rules.

Strategic sparring · Leadership · Implementation

Growth Unltd. works with leadership teams whose market is shifting — and who need to realign their product, organisation and speed. Before someone else does.

Get in touch → How we work
Signal CheckLive
Where does your organisation stand right now?

Four questions across the dimensions we examine first in every engagement. At the end, a profile to take with you.

Market clarity Focus Speed Execution
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Trusted by leading institutions
IMDInnosuissepeakora QAI VenturesInnoQubezhaw
Reboot

We help you rethink
the operating system
of your organisation.

Not as a consulting project. As implementation in the running business. Sometimes to make an organisation operationally capable again. Sometimes to prepare a well-running business for the change ahead. The goal in both cases: aligned with what matters, and ready for what comes.

01

Decisive

Decisions in hours, not weeks. We install the rhythm in which the team consistently moves forward.

Rhythm · Decisions · Ownership
02

Focused

A shared view of what matters and what is noise. We read market signals together with the leadership team.

Focus · Market signals · Alignment
03

Future-ready

Tools and routines that learn along when the market shifts — and a team that keeps running without us.

Resilience · Learning · Independence
And our craft? We use modern tools where they ease real work. In the delivery. Outcome-focused, no buzzword inflation.
How we work

Close to decisions.
Coach, build, change.
In the room, not on stage.

Learn more →
Principle 01

Implementation, not consulting

No recommendations to file. We are in the room when decisions are made — and build alongside.

Principle 02

Honest diagnosis

Before we move, we look. Paid, not gifted — an honest view is a product.

Principle 03

Duo, not pyramid

Two entrepreneurs who built companies themselves. No thinned-out junior team.

Principle 04

Tools instead of endless slides

Decks where they help. What stays are dashboards, workflows and decision frames.

Principle 05

Rhythm, not retreat

Two-day offsites move little. Change comes from repeated small acts in the right cadence.

Principle 06

In weeks, not quarters

Owner-CEOs decide on a weekly cadence. So do we.

Selected cases & collaborations

Where clarity, focus
and execution made
the difference.

We work with a small number of companies and institutions facing real decisions on growth and organisational alignment. Different situations. Same principles.

All cases →
Kemaro
Product scale-up · Hardware & Software
Context
Strong product traction with growing organisational complexity.
Focus
Product-Market Fit, leadership alignment, execution discipline.
Outcome
Clearer priorities, stronger alignment, a solid foundation for further growth.
From the very beginning, Boris understood us and immediately recognised where the challenges were and how he could help us most efficiently. He guided us in building the foundations, enabling us to be fully prepared for strong growth.
Martin Gadient — CEO Kemaro
Soeder
Purpose-driven consumer brand
Context
Purpose-driven consumer brand navigating growth and rising complexity.
Focus
OKR consulting, strategic focus, leadership alignment.
Outcome
Clear objectives, improved execution discipline, better alignment across teams.
With Growth Unltd. we have received the tools we need to grow efficiently and sustainably.
Johan Olzon — CEO & Co-Founder Soeder
mal ehrlichAndrea Jansen

Strategic sharpening for a growing media community.

Context: A platform and community for equal parenting. Focus: Sharpening strategic direction and OKR system. Outcome: Clear strategic priorities, sharper goals, a system that lets the team focus on what truly drives impact.

mal ehrlichStrategy · OKR
Who this resonates with

Clarity over activity.
Learning over certainty.
Progress over appearance.

These cases resonate with leaders who prefer being clear to being busy, learning to pretending, and moving forward to looking good. If you're navigating real decisions and looking for an honest partner: this is where we fit.

Let's talk →
Weekly

What we're thinking about.

All posts →
PMF · Boris·6 min read

Your product fits today. In twelve months, perhaps not.

Why the contract between product and market is renegotiated every quarter — and where defensible lines can be anchored that a competitor cannot reproduce in a weekend.

Read more →
From the work · Boris·5 min read

Safety doesn't come from more planning. It comes from faster learning.

Nobody believes the leadership team that claims to know where the company will be in three years. Three disciplines that keep risk flat without dressing the company up as a startup.

Read more →
Human Signal · Boris·5 min read

Eight enthusiastic employees are not an order.

Innovation workshops produce interest. Contracts, pilots and binding pre-orders produce commitment. Three questions that separate the two before a quarter is built on it.

Read more →
Who we are

Two partners. One duo.
No pyramid.

More about us →
Boris Manhart

Boris Manhart

Co-Founder · Leadership Sparring

Multi-time founder, co-founder of a unicorn. Today focused on leadership clarity under pressure. Innosuisse Expert Coach, sees more than 30 founder teams per year.

  • Leadership
  • Decision Clarity
  • Organisation Reboot
  • Founder Sparring
Marc Pittner

Marc Pittner

Co-Founder · Craft & Delivery

Tech builder with years in complex organisations. Translates strategy into tools, workflows and platforms — pragmatic, implementing, never as theatre.

  • Delivery
  • Workflows
  • Platform Architecture
  • Coaching
Next step

Three minutes are enough
for the first honest look.

Start with the Signal Check above. Or go straight to the contact form — both lead to the same goal: clarity before the next big bet is placed.

Get in touch → Try Signal Check first